Thursday, January 21, 2010

Cold weather treat.

Much to my delight and chagrin, FreshDirect is finally carrying Mallomars. This will be my downfall.

I remember trying to order these last year (Mallomars, you see, have a season - their delicate chocolate shells can't survive harsh Northeastern summers.), but with no luck. But just last week I thought it was worth searching FreshDirect's site for them - and there they were!

For those of you who've never experienced their awesomeness, Mallomars consist of a graham cookie topped with marshmallow and covered in a thin, dark chocolate shell. They are, to say the least, delicious. (They're also famous, having made their big screen debut in When Harry Met Sally.) They're also vastly more popular in New York than anywhere else; according to Nabisco, who manufacture the cookies, more than 70% of all Mallomars are sold in the New York-New Jersey-Connecticut Tri-State area.

For the most part, I believe in making cookies, and not buying them - particularly not when they're mass-produced. But Mallomars are where I make an exception, because there's just nothing quite like them.

Now excuse me while I go try to forget that I still have half a box left.


I_call_the_duck said...

Funny you should mention Mallomars today! I adore them. They too, are my store-bought cookie exception.

My boss just got me a box, because I mentioned how hard it was to find in Philadelphia when we first moved down here (better now though).

Hmm...that lovely bright yellow box is staring at me...crying EAT ME, EAT ME!!

Dolce said...

They are carrying mallomars??? This is bad. This is really bad news (for my pants)...

dining set said...

Mallomars is a favorite of mine. But I am starting to forget it because I seldom see it in stores.

Meg Blocker said...

@I_Call_the_Duck: I remember being really excited in college when I found Mallomars at the Bryn Mawr Acme store. A very happy day.

@Dolce: My reaction precisely.

@dining set: I know, they're so hard to find, except for here in NYC. Such a shame, since they're delicious!

Anonymous said...

I thought you were going to say (ala Milk Bar) that you had made an equivalent and I got very excited. Still, I do love them. And while I find the idea that they are seasonal cookies ridiculous, I also enjoy them all the more the first time I see them on the shelves.

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